The Power of Storytelling

NSPRA Awards - 2022 Golden Achievement Award and Publications and Digital Media Excellence Award

By: Camila Chorro and Sarah Trustem, DPS Communications Department Team

A common phrase we hear in our field is people can't be excited about what they don't know and consider that every day in the work we do. We understand the importance of telling our story, sharing our vision for the future, and highlighting the amazing things happening in our district. Our incredible partnership with The Dickinson Press allows us to share some of our stories with you and our community through the DPS Chronicle. 

The DPS Chronicle is a monthly 4-page spread, serving as a link between district and community by providing a space for our schools, students, and staff to share the great work taking place in our classrooms, programs, and other events. The first DPS Chronicle edition was published in January 2021. Since then, it has grown to a school year publication, starting in October and ending in June. Apart from sharing stories, the DPS Chronicle allows us to share student and staff recognitions, achievements, state awards, and district announcements. 

The stories we share have warmed hearts, informed readers, and created an avenue for self-expression. It is also an excellent opportunity for our young writers. We believe in the power of storytelling, and our students and staff have become integral to doing so. The DPS Chronicle is available on the first Wednesday of every month and our district website. We are grateful for our community's support and look forward to continuing to share our story. 

This summer, the DPS Chronicle won a Publications and Digital Media Excellence Award from the National School Public Relations Association (NSPRA). Recognized as the Leader in School Communication, NSPRA has honored the best work in school communication for over 50 years. The national award recognizes outstanding education publications, marketing/informational materials (print and electronic), video/TV/radio programs, social media, and websites.

Dickinson Public Schools also won the following awards: 

  • Golden Achievement Award for designing and establishing the district's new brand identity. The Golden Achievement Award recognizes outstanding, strategic work in all aspects of school public relations, communications, marketing, and engagement.
  • Publications and Digital Media Excellence Awards-Honorable Mention  for the We are Dickinson Public Schools - Mission Video